In broadcasting, a commercial bumper, ident bumper, or break-bumper (often shortened to bump) is a brief announcement, usually two to fifteen seconds in length that can contain a voice over, placed between a pause in the program and its commercial break, and vice versa.
What function does a bumper serve on television?
Bumpers on children’s television
Their primary purpose is to alert children that the commercial break has ended. Depending on the network, the bumper may or may not feature a voice over.
What is a radio bumper?
Bumper music, or a bump, is a term used in the radio broadcasting industry to refer to short clips of signature songs or theme music used to buffer transitions between programming elements, typically lasting no longer than fifteen seconds.
What are bumpers or bumps?
Also known as plain “bumpers” or “bumps”, these are the short clips (less than five seconds) that appear between television programming content and advertisements. They serve as program identification, and also as delimiters that help bring an audience into and out of Willing Suspension of Disbelief.
BUMPER, TEASER, and BILLBOARD It is used to stimulate curiosity so that listeners will stay tuned in to the news.
What is bumper content?
In broadcasting, a commercial bumper, ident bumper, or break-bumper (often shortened to bump) is a brief announcement, usually two to fifteen seconds in length that can contain a voice over, placed between a pause in the program and its commercial break, and vice versa. … Bumpers can vary from simple text to short films.
Why is it called a bumper crop?
The commonly used phrase “bumper crop” is believed to originate from the image of a full glass of beer or wine. … When the harvest was full to the brim and the bag used to transport the goods to market was swelling, much like the glass was with wine or beer, it was known as a bumper crop.
What is a break in radio?
: a pause in a radio or television broadcast for announcement of the identity of the network or station also : an announcement or advertisement during this pause.
Why is Adult Swim trending on TikTok?
The viral trend sees users create their own takes on Adult Swim-style bumps, along with a sound created by a user named Vano 3000. … One user even figured out how to blend Adult Swim nostalgia with modern TikTok trends, such as a video featuring the famous TikTok feta pasta embedded with the ‘[as]’ logo. Simply genius!
Why do Adult Swim bumps exist?
The channel runs iconic bumps, or bumpers, during commercial breaks, often used as a way to mark that an adult show is about to start, rather than the usual Cartoon Network shows. For this reason, some bumpers were often made “scary” as a way to scare off any children viewers.
What is the difference between a bumper and a stinger?
Stingers are similar to bumpers, but have some slight differences. Stingers are shorter than bumpers, often lasting no more than five seconds. … Like bumpers, stingers help keep things organized and provide a smooth flow to a story. They’re used to signal the end of a scene or a transition from one scene to another.
What are Google bumper ads?
Bumper ads are short videos that let you reach more customers and increase awareness about your brand with brief, memorable messages. You can create bumper video campaigns in Google Ads using the “Video” campaign type.
Teases are what the TV news anchors say to convince viewers to watch the newscast or to continue watching. They typically come in some sort of headline format before the newscast begins and at the end of each block of news, just before the commercial break.